Creating and launching a new product requires intensive marketing efforts to promote it, explain its competitive advantages and encourage customers to buy. A video explainer is the ideal marketing tool for such purposes. It allows for effective promotion with a huge reach and to quickly get ahead of the competition.

Product promotion through explainer videos

Familiarising a potential customer with a product is a milestone in marketing activities. Before he or she decides to buy it, it is necessary to familiarise him or her with the brand, which triggers the need for novelty. If the customer is not familiar with the product, is not aware of its functions and use, as well as the benefits of owning it, the product will seem superfluous to them. A skilful explainer video helps to create this need. As with any type of promotion, the production of an explainer video must be based on high quality, a good idea and execution that will make the video stand out. You can use traditional film forms, or you can use modern 2d and 3d animation techniques, which allow you to show the advantages of your product very clearly and vividly. This, however, requires the selection of top-class professionals.

Explainer video from Simple Frame

When we decide to produce an explainer video because our product requires it, it is necessary to choose the best professionals and tools to create a video of the highest quality. A great idea, high quality production and keeping the right marketing strategy makes the video effective and builds a positive image of the company, not just promotes the product. Simple Frame studio is a team of specialists who will promote your product thanks to their experience and state-of-the-art tools.